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Story Time
Web Design Tips & Small Business Insights
Design advice, branding tips, and behind-the-scenes stories from Alison and Mary at Website Reimagined. Whether you're building your first website or refreshing an existing one, we share what we know — so your business looks as good online as it does in person.
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AI Website Design vs Human Designer: AI can build a website, but can it build a brand?
We are designers first — and always will be. WR began as a creative outlet. Alison launched the company out of a deep love for design and storytelling, and Mary joined for the same reason: to build something thoughtful, strategic, and beautiful for real people with real businesses. At the same time, we all know AI is here to stay. Tools like Anthropic’s Claude and OpenAI’s ChatGPT have made it possible for small business owners and entrepreneurs to build websites quickly a
2 min read


Five Website Must-Haves to Keep Your Business Growing
What makes a small business website actually work? Here are five website must-haves — from intuitive navigation to quality content — that keep visitors engaged and businesses growing.
3 min read


Your Website Should Grow with Your Business
Congratulations — you've launched your business and built a website that reflects your brand. It's tempting to think of that as a finished task. Time to focus on the actual work and let the site run itself, right? Wrong. Knowing when to update your business website is one of those things most small business owners don't think about until the site starts feeling stale — or worse, starts costing them clients. Your website is a living reflection of your company. As your business
3 min read


Refreshing for Growth: Elk Ridge's Website Gets an Update
A website refresh isn't always about starting over. Sometimes a business grows faster than its website — and what the site needs isn't a rebuild, but a thoughtful update that brings it in line with where things are today. That's exactly what Donna Forte, owner of Elk Ridge Australian Shepherds, came to us for. Her dog breeder website redesign is a great example of what a targeted refresh can do for a small business that's hit its stride. When Donna Forte, owner of Elk Ridge A
2 min read


Blog Your Way to Better Business
If you've ever wondered how blogging helps small business SEO, the short answer is: more than almost anything else you can do for your website. Every blog post is a new page Google can index, a new keyword your site can rank for, and a new reason for someone to find you who's never heard of you before. HOW OFTEN SHOULD YOU POST? Consistency matters more than frequency. A blog that publishes one solid post every two weeks will outperform a blog that posts five times in January
3 min read


2025: Our Busiest (and Best) Year Yet- and We're Only Halfway Through
It’s hard to believe, but 2025 has already become WR’s busiest year to date—and we’re just six months in! Since January, we’ve launched nine new websites, and this sister-owned business is feeling both proud and grateful. (Oh, and did we mention? We’re also moms to three kids each —so yes, there’s a lot of coffee involved.) As we take a moment to reflect on how our portfolio continues to grow, we keep coming back to the same thought: we wouldn’t be here without our clients
2 min read


Your Website Looks Great—But Is It Searchable? SEO Tips Every Business Owner Should Know
So, your website is finished. It’s beautiful, functional, and perfectly reflects your brand. Time to sit back and let it work its magic, right? Not quite. A well-designed website is only the beginning. For your site to actually be found online—by clients, customers, or search engines—you need to prioritize SEO: Search Engine Optimization. SEO — Search Engine Optimization — is the process of improving your website's visibility so the right people can actually find it. If you'
3 min read


Overwhelmed by Social Media? We Got You.
If you’re managing a business account on social media, you know the drill—keeping up with reels and content trends can feel like a full-time job. Between running your business, managing projects, and balancing life at home, creating engaging content often ends up at the bottom of the to-do list. Trust us, we get it—we’re often buried in website builds ourselves! At WR, we strive to make digital design more manageable — and that extends beyond your website. While we're not s
1 min read


From Outdated to Outstanding: AACE Engineers' Website Transformation
When AACE Engineers approached WR in April, they had a solid reputation as a geotechnical engineering firm with over 20 years of...
1 min read


From Carpool Lines to Client Relations: How We Found Our Creative Outlet Online
It’s kind of funny—I never thought I’d make the leap into the online world after spending so many years in schools. I’m a total extrovert...
1 min read


10 Essential Website Tips for Business Owners (No Matter Who's Building It)
You’ve probably heard us say it before— every business needs a website . Whether you're tackling the design yourself, working with us at...
2 min read


Already Have a Website? Need a Makeover? We Can Still Help!
Whether your website needs a little sprucing, a full-on makeover, or built from scratch—Website Reimagined is here for it.
1 min read


More Than Websites: Elevate Your Brand with WR's Digital Services
Your one-stop-shop for elevating an impressive online brand.
1 min read


Why Your Website Feels like a Chore (and How We Can Help)
Fun fact: Alison and I are two of five kids—Alison is #2 , and I’m #5 . Needless to say, our household was always bustling, with everyone...
2 min read


The Power of Asking for Help- In Motherhood and Business
Becoming a first-time mom was a whirlwind of emotions. Between feeding schedules, sleepless nights, daycare decisions, illnesses, and...
1 min read


Top 5 Reasons Every Business Should Have a Quality Website
With the rise in social media use and phones replacing desktop computers, many believe that websites may not be as beneficial to a...
1 min read


Why WR?
Research shows that the average human makes roughly 36,000 decisions in one day! Why are there so many? I ask myself daily when I'm...
2 min read
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